Our PHYT'S skincare products are certified by COSMEBIO and
COSMOS, guaranteeing:
* a charter of ethical values and demanding specifications
Our expertise in natural cosmetics enables us to stand out from the
crowd and offer you:
* formulas that are perfectly self-preserving, naturally, with no added
synthetic preservatives, i.e. 100% of natural origin
This involves:
* Expertise in the use of essential plant oils and active plant ingredients that is unique in organic farming
* The search for innovative active ingredients, recognised for their efficacy and benefits for the skin
* The development of high-performance formulations in our own research laboratories
* Carrying out tests to assess the safety and efficacy of the formula
No need to choose between a certified organic product and an effective product! Convinced that plants have unequalled
virtues for health and beauty, our R&D laboratory has acquired serious expertise in the use of active plant ingredients in
formulas that act at the heart of your beauty, all proven by tests carried out by independent dermatological laboratories.
PHYT’S is celebrating 53 years of history. Today, the brand is considered one of the greatest achievements in 100% natural and organic cosmetics in France.The choice to go green goes back to the very origin of the brand when, in 1972 Jean-Paul Llopart, a naturopath and biologist, and Rosanne Verlé, a beautician, created Phyt’s (Phytal) born from a dream and vision of developing a skincare range made entirely with natural ingredients and without the use of any preservatives. It was an extremely innovative approach at the time.
From the onset, the brand wanted to focus and support forward-thinking Beauty Institutes. The founders coined the notion of “Naturo-Esthetique®” (holistic aesthetic) a concept that is now well-known and regarded in Europe.
Phyt’s creators were market innovators and early adopters of emerging technologies that moved their vision from dream to reality, both in product development and packaging.
The need to innovate in packaging came from the necessity to protect the formulations from bacterial contaminants and the external environment. Phyt’s introduced single use packaging in the form of disposable glass ampoules. In 1974, a patent was even filed for the conditioning in ampoules of pasty or semi-thick skin care products (masks). In the 1990s, Phyt’s Laboratories turned to multilayered Polyfoil for all its tubes, a perfectly waterproof material that protects all creams from external contaminants.
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